Thursday, January 14, 2016

Ducati and San Pellegrino Join Forces

Who doesn't want to propel oneself at unsafe speeds on a beautifully designed Ducati Motorcycle? Who doesn't enjoy the prickly sensation of a perfectly carbonated bottle of San Pellegrino. I think their working together to design a special edition of the bottle we all know and love is pretty cool. The design is subtle and simple and everything the Italians do well. There's a slogan on the bottom: "Share the Italian Passion."

It makes me think of Italy. That's not something I normally do when I drink a San Pellegrino. But right now, I'm drinking the glass version of the bottle above, and I'm thinking about lazy afternoons in Florence piazzas and late night walks round Trevi Fountain.

No comments: